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by Noah Fiedel, Blogger Tech Lead Five weeks ago we rolled out Auto Pagination , a major milestone in our efforts to make Blogger faster for you and your readers. We are very happy to report a ten percent overall decrease in page loading latency across all Blogger blogs and a twenty-seven percent decrease on archive pages. Just how significant is a ten percent latency reduction? It's not often that software engineers get to save lives, yet in just the past five weeks we’ve saved eight human lifetimes spent waiting for pages to load! Every week saves an additional: 1 Million Hours 114 Years 1.6 Human Lifetimes Some of you have expressed concern over the change in how Blogger displays your blogs. Without addressing each individual case, the vast majority of blogs negatively impacted were not actually blogs, but were using Blogger as a kind of free web host. As today’s post makes clear, Auto Pagination has had an extraordinarily positive impact on how blogs are consumed — blog readers...

by Siobhan Quinn, Blogger Product Manager ​ We’re thrilled to announce that the Blogger Template Designer has launched to Blogger in Draft , our experimental playground where users can try out Blogger’s latest features. The Template Designer brings a new level of customization to your blog. Take a look: In the Template Designer, you’ll find: 15 new professional templates to start from (and more on their way) Custom blog layouts with one, two and three columns Hundreds of professional background images from iStockphoto Customizable colors, fonts, and more! We have more details and tips in our  Blogger Template Designer post  on the Blogger in Draft blog. We worked with iStockphoto , the leading microstock image marketplace, to put together a great collection of beautiful images and patterns to use as backgrounds on your blogs. The photos are stunning, and are free to use on your Blogger blog. That being said, today’s launch is just the beginning. We’ll add more of our own des...

Blogger and Google Reader are throwing a party at South by South West and you're invited! We'll be debuting a very special feature at the party, so come celebrate with the Blogger and Google Reader teams. Drinks, food, tunes, swag, and good times will be in full effect. Party Details Blogger & Google Reader Party Sunday March 14 @ 8:00PM Six Lounge , 117 W 4th St @ Colorado Remember to bring your SXSW Interactive badge. See you there!